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24/7 service
Our Secretariat has moved from offices based in London, to the West Midlands. This is to ensure the BFA continues to meet its remit of serving the industry as cost effectively as possible.

Office hours are currently 9am-5pm, Monday to Thursday. You can email us any time, or leave an answerphone message outside of office hours and we will get back to you promptly.

Dedicated team of directors
Our board is elected annually from the membership.  Divided into three distinct areas to ensure that all elements of the industry are served properly, the Executive meet four times a year, with regular intranet and conferencing communication the rest of the time.

In addition a quarterly newsletter and regular e-mails make sure that everyone is ‘kept in the loop’ and issues addressed quickly and efficiently.

NEW! Want to know more about our Directors and their involvement with the industry? We are currently uploading short biographies which can be viewed by clicking the Director's photos. Mark is the first - more to follow!
Structure of Board
 


President
Mark Ward
(CLICK IMAGE FOR BIOGRAPHY AND PICTURES)

 

Brian Wills-Pope MBE
Vice President
Brian Wills-Pope MBE

Hazel Roddis
Past President
Hazel Roddis

Victoria Willsone
Company Secretary
Victoria Willsone
(CLICK FOR BIO AND PICTURES)

 

David Parry
Communications Director
David Parry

  Eileen Nott
Membership Director
Eileen Nott

Mat Butler
Retail Director
Mat Butler

 

Muriel Simpson
Regional Development Director
Muriel Simpson

 Dennis van Wonderen
Events Director
Dennis van Wonderen


Training & Development Director
Isabel Wilton

 

COMMITTEES  
   
Retailing & Employment
   
Chairman Mat Butler
Committee  
  Brian Wills-Pope 
  Dennis Van Wonderen
Eileen Nott
 
  Responsibilities
 

· Benchmarking
· Wages board
· Retailing advisory matters
· Business seminars and training
· Contracts of employment
· Industry Action Group
· Government lobbying and agency liaison with DTI/CBI etc
· Hospitals
· Business Books and Publications
· Business Legislation including Property issue

 

Communications & Membership Services
 
Chairman David Parry
Committee  
  Hazel Roddis
Dennis van Wonderen
  Isabel Wilton
 
  Responsibilities
 

· BFA Newsletter & e-letters
· Conference & AGM
· Press releases and statements
· Consumer advice and arbitration service
· Member benefits scheme
· Trade shows
· Information packs
· Help line
· Consumer programme
· Web site

 
Training & Development
 
 Chairman Isabel Wilton
 Committee  
  Eileen Nott
  Hazel Roddis
  Muriel Simpson
 
Responsibilities
 

· European Floristry Schools
· European Masters Qualification
· European competitions including Eurofleurs and Europa Cup
· Representation on, and liaison with, Lantra
· Floristry Workshops
· Regional Hub Meetings
· Management Weekend