Introducing the Flower Agenda for 2019! The Flower Council of Holland will again be placing a cut flower in the spotlight every month next year with inspiring and informative content. As our friends at FCH explain "The selection matches the zeitgeist" the mood and spirt of the times.
The 2019 Flower Agenda tempts consumers to bring flowers into their home, and provides the media with inspiration and support in publicising everything that is beautiful and interesting about flowers at the right time. The Flower Agenda also offers breeders, growers and sales outlets a year-round guide to link up with.
Show your clients and prospects that you are at the cutting edge - they'll be seeing the information in glossy magazines, on social media will you too be sharing the information?
Its such a simple and great way for your business to communicate with your audience, promoting the flower of the month allows you to tempt others to enjoy the flower of the month by purchasing them from you.
We have many ideas of how you can easily get involved click on the link below for more info now.
July: Summer flowers (sunflower, Matricaria and Limonium)
November: Berries (Skimmia, rosehips and holly)
The 2019 Flower Agenda has been produced in collaboration with the product specialists at Royal FloraHolland. The most important selection criteria are: availability, PR possibilities and the zeitgeist. A diary format with a monthly ‘floral star’ makes it easy for media and sales outlets to pick up the campaign. The Flower Agenda is communicated in the four core countries - Germany, France, The Netherlands and the United Kingdom - through press releases and the Flower Council of Holland’s consumer platforms.
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